Why Your Contractor Website’s Performance Score Doesn’t Always Reflect the Customer Experience Have you ever visited two contractor websites and noticed that one felt much faster, even though both had similar speed scores? This difference in website speed perception has a reason. A website speed score summarizes performance measurements from a test. Actual speed describes […]
Your site does not have to be broken to lose someone. It just has to be exhausting. Website cognitive load can make a contractor website difficult to use, even when everything works correctly. Most people think about website accessibility in terms of screen readers, color contrast, readable fonts, and keyboard navigation. Those things matter. However, […]
Contractor Online Presence: Can Your Website Prove You’re Real?
Construction Photography: What Your Project Photos Really Show
