Contractors: What Clients Really Want to See on Your Website

The trust signals Bay Area homeowners actually scan for (and why most contractor websites miss them) Most contractors believe their website should impress people with slick design, flashy animations, or a catchy slogan. But here’s the truth: when homeowners or businesses in the Bay Area land on your site, they’re not there to admire your […]

Why Most Contractor Websites Don’t Convert—and How to Fix Yours

What Your Customers Actually Do Before They Call (And Why It Changes Everything) Your last three customers didn’t find you the way you think they did. Sure, they called after visiting your website. But that’s just the final step in a journey that started weeks earlier and probably involved your competitors’ websites too. Here’s the […]