Why Your Website Should Work When Someone Has Terrible Cell Service

Your site loaded fine on your office WiFi. It might not load at all in a driveway with one bar.  A homeowner in Lafayette stands in her driveway with one bar of signal.  She saw a contractor’s truck and wants to look them up.  She wants to know who the company belongs to.  Maybe she […]

Core Web Vitals in Plain English: What Google Is Actually Measuring on Your Website

Google Grades Your Site Every Single Day. Most Contractors Have No Idea What the Report Card Says. You have probably heard the term “Core Web Vitals” and nodded like you understood it. Here is the truth. It is not that complicated. Google checks three things on your website, and if you fail them, you drop […]